Subscribe via RSS Feed Connect on LinkedIn

Archive for January, 2014

Missing the mark on nonconscious processing

January 8, 2014 0 Comments
Missing the mark on nonconscious processing

I recently came across a sponsored article in Marketing Week titled “Ninety-five per cent wrong.” The article was written by Graham Page, Executive Vice President of Consumer Neuroscience Practice at Millward Brown. Graham usually has interesting things to say, so I started reading with anticipation. However, the more I read the more puzzled I became. I suggest you read […]

Continue Reading »